Highlight is constantly adding new capabilities to better facilitate communication between Service Providers and the customer organisations that use their connectivity services. As an independent source of truth, we get a lot of honest feedback and opinion from both sides about what customers want and what difficulties MSPs face delivering it.
If you want to grow your MRR (monthly recurring review) you need to do three things: Make sure your sales teams prioritise recurring sales. Find new and creative ways to upsell and cross-sell to customers. Retain customer…
08/12/2020
Sales enablement gives sales teams the resources they need to close deals. These resources traditionally included content, tools, knowledge, and help to sell your product or service to customers. But is it enough? You nee…
19/11/2020
Network commoditisation is an ongoing reality and connectivity is increasingly “taken for granted”. The outcomes for service providers is an inability to differentiate themselves, while their customers shop around and squ…
10/11/2020
SD-WAN is an opportunity for the channel to improve visibility as well as enhance and prioritise cloud applications, because better visibility helps them to deliver a better service, and reassure their customers. But it n…
24/07/2020
